Privacy Policy

Privacy Policy

This Privacy Policy explains how PhonePartsFactory (“we”, “us”, or “our”) collects, uses, and shares your personal information when you visit or make a purchase from our website (the “Site”).

Personal Information We Collect

When you visit our Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Site, we also collect information about the web pages or products you view, the websites or search terms that referred you to our Site, and how you interact with our pages. This automatically collected data is referred to as “Device Information”.

We collect Device Information using the following technologies:

  • Cookies – small data files placed on your device that often include a unique identifier. For more details about cookies and how to disable them, visit www.allaboutcookies.org.
  • Log files – record actions that occur on the Site and collect data such as IP addresses, browser type, Internet service provider, referring/exit pages, and timestamps.
  • Web beacons, tags, and pixels – electronic files used to track how you browse the Site.

When you make or attempt to make a purchase through the Site, we also collect information such as your name, billing and shipping addresses, payment details, email address, and phone number. We refer to this as “Order Information”.

When we mention “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information.

How We Use Your Personal Information

We use the Order Information we collect to process and fulfil orders placed through the Site (including managing payments, arranging shipping, and providing invoices or confirmations). We also use it to:

  • Communicate with you regarding your order or support requests;
  • Screen orders for potential risk or fraud; and
  • Send you information or promotional content, when in line with your preferences.

We use Device Information to help detect and prevent potential fraud (in particular your IP address) and to improve and optimise our Site — for example, by generating analytics on how visitors browse the Site and by evaluating the success of our advertising campaigns.

Sharing Your Personal Information

We share your Personal Information with trusted third parties to help us provide our services. For instance:

We may also share your information when required by law, to comply with a legal request (such as a subpoena or search warrant), or to protect our rights.

Behavioural Advertising

As mentioned above, we use your Personal Information to deliver targeted advertisements or marketing that may be relevant to you. To learn more about how targeted advertising works, visit the Network Advertising Initiative’s page.

You can opt out of targeted advertising using the links below:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance opt-out portal.

Do Not Track

Please note that we do not modify our Site’s data collection and usage practices when we detect a “Do Not Track” signal from your browser.

Your Rights

If you are a UK or European resident, you have the right to access, correct, update, or request deletion of the personal information we hold about you. To exercise this right, please contact us using the details below.

We process your information to fulfil any contracts we may have with you (for example, when you make a purchase) or to pursue legitimate business interests, such as improving our services. Please note that your data may be transferred outside of the UK or EU, including to Canada or the United States.

Data Retention

We retain your Order Information for as long as necessary to provide you with our services and comply with legal obligations, unless you ask us to delete it.

Changes

We may update this Privacy Policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons. Updates will be posted on this page with a revised date.

Contact Us

For any questions about our privacy practices, to make a request, or to file a complaint, please contact us at:

Email: support@phonepartsfactory.co.uk
Website: www.phonepartsfactory.co.uk